ACE Sector Support

Culture24 joined Arts Council England’s National Portfolio in April 2018, stepping into a formal role as a Sector Support Organisation (SSO).

Between 2018 and 2022 Culture24 will deliver a transformational programme of sector support work that will engage hundreds of arts heritage organisations, strategically and practically via:

  • 48 x bespoke Digital Literacy Consultancies for CEOs & leadership of Museum NPOs, in partnership with the Audience Agency and Collections Trust
  • 3 x 9-month Learning Modules working with a total of 60 practitioners from 30 museums
  • 24 x digital leadership/collections/literacy workshops for 480+ practitioners
  • Publication and promotion of 50 online resources to build digital capacity
  • Support for 200 museums with digital storytelling & marketing tactics via Museum Crush
  • Aggregation & sharing of listings, including Lates events, from our arts and heritage network

Our ambition for our SSO programme is to create a step change in museums’ understanding of digital by working with individual museum practitioners and leaders, supporting them to become agents of change inside their own organisations.

This work is shaped across five areas of activity:

Strategic leadership: collaborations and partnership working with a range of other SSOs and related sector organisations, including: consultancies for museum leadership teams to help them embed digital understanding and literacies across their organisations; membership of boards and advisory groups; facilitating a working group on children, young people & digital cultural learning.

Learning modules and workshops: a programme of workshops and structured learning modules to support museum practitioners develop digital literacies, confidence and skills. Participants are encouraged to explore new ways of thinking about and working with their museums’ digital assets and channels. The programme is being shaped in response to sector needs by working closely with Museum Development Services.

Digital Pathways: an online resource bank offering simple, structured and accessible ‘Pathways’ and signposting the best of existing guidance from a wide range of sources, to address common digital challenges faced by museums. The Pathways and resources will help museum practitioners get things done and build their digital understanding via specialist, contextualised advice.

Publishing support: Museum Crush is Culture24’s collaborative online storytelling platform designed to help smaller museums explore innovative ways of marketing their offer by using their collections. The site is particularly aimed at museums with limited resources who need editorial support in thinking innovatively about the stories they have and how to share them.

Digital infrastructure: A data set of 7,200+ cultural venues & their listings available as APIs to support data sharing partnerships and Culture24’s own online publishing including all year round Lates listings.

Culture24’s SSO work is part of a wider programme of audience development and publishing work including our Let’s Get Real action research; developing new models for museum Lates; our Show Me site for children and a range of other partnership projects and commissions.

More about what we do.