Museum of Brands
200 years of consumer culture, reflected through packaging design, brand development, poster and TV advertising from the collection of Robert Opie. Over 12,000 items including toys, magazines, branded goods, social ephemera, postcards and fashions.
Venue Type:
Museum
Collection details
Costume and Textiles, Decorative and Applied Art, Design, Film and Media, Industry, Land Transport, Literature, Music, Performing Arts, Personalities, Photography, Social History, Toys and Hobbies, Trade and Commerce
The Shell Brand Story
- 11 April 2018 — 11 April 2021 *on now
Ever wondered what goes into an iconic brand? It’s pioneering roots, how it adapts to stay relevant; evolving its brand identity and advertising in keeping with the times?
The new interactive exhibition at the Museum of Brands, in Notting Hill London, presented by Founding Sponsor Shell opens on the 11th April 2018.
Visitors can immerse themselves in Shell’s Brand story through a multi-dimensional digital experience, controlled by the visitor. Through the exhibition visitors can explore how Shell have been a part of human progress throughout history and found new and inventive ways to engage and entertain their customers along the way.
The new exhibition also unveils Shell’s ‘Brand ID’ digital experience, where visitors can put essential branding principles into practice by creating and personalising their very own brand, and take away a digital souvenir.
As a founding Sponsor, the fascinating story of Shell will feature alongside the Museum’s displays which showcase 150 years of brands, packaging and advertising.
Chris Griffin, CEO at the Museum of Brands says:
‘We are so pleased that Shell sees the value of the Museum in recording the role of brands in the history of our society, for our current education and entertainment as well as for future generations.’
Dean Aragon VP Shell Brand, CEO Shell Brands International says:
‘Shell is partnering with the Museum of Brands, Packaging and Advertising who play a key role in preserving and celebrating global brands and their heritage. In our daily lives, we’re surrounded by brands; they are woven into the fabric of society and culture. We are pleased to join the iconic brands already in the museum and to help contribute to the Museum’s ongoing success.’
Suitable for
- Any age
Admission
Adult - £9
Concession - £7
Children (7-16 years) - £5
Under 7s - Free
Family - £24
Groups larger than 10 receive a 10% discount.
Website
http://www.museumofbrands.com/whats-on/exhibitions/the-shell-brand-story-exhibit.html
The Moon: Rebranding an International Icon
- 5 October 2020 6:30-9pm
Join Moon Festival Artistic Director Livia Filotico as she shares findings on the most recent campaign she worked on: the rebranding of the moon. With a client brief asking to ‘make the moon relevant to Greenwich residents’, Livia and her team rolled out a campaign which Time Out called ‘Lunacy, in the best possible way”. This talk unpacks the campaign and invites wellness & health, beauty and lifestyle brands to consider what the moon can do for them and why it is such a powerful way to connect with consumers.
The Museum of Brands’ Professional Development Programme is generously supported by The Marketors’ Trust.
Suitable for
- 18+
Admission
Adult £26
Student £13
Website
https://www.museumofbrands.com/the-moon-rebranding-an-international-icon/
Why Consumer Brands Need to Focus on Gen Z, Now
- 16 November 2020 6:30-9pm
Michael Scantlebury, Founder and Creative Director of Impero, outlines how to win with Gen Z and future-proof your brand in the process. From the distinct behaviours and value systems of Gen Z, to how to engage with them on their own terms, on their own turf, Michael will explore how to win with the consumer of tomorrow – as well as the neuroscience that makes the under-25s so fundamental to the future of your brand.
The Museum of Brands’ Professional Development Programme is generously supported by The Marketors’ Trust.
Suitable for
- 18+
Admission
Adult £26
Student £13
Website
https://www.museumofbrands.com/why-consumer-brands-need-to-focus-on-gen-z-now/
Intellectual Property Initiative
http://www.museumofbrands.com/IP/home.html
In collaboration with the Intellectual Property Office, the Museum of Brands, Packaging and Advertising has created two downloadable worksheets for students that visit.
The first worksheet is for intellectual property 'creators' studying branding, graphic design, advertising, art, product design etc, while the second is for intellectual property 'protectors' studying business studies, law, economics etc.
How to obtain
To book a visit to the museum, call 020 7908 0880 or email francesca@museumofbrands.com
To get the free worksheets go to www.museumofbrands.com/IP/home.html
Discounts on museum entry apply to students and groups.
Student Visit Resources
http://www.museumofbrands.com/education.html
In collaboration with the Heritage Lottery fund, the Museum of Brands has created 12 worksheets for visiting students. Subjects catered for include: graphic design, marketing, media studies and English as a fireign language. Download from the website: www.museumofbrands.com/education.html
How to obtain
To book an educational visit, please call 020 7908 0880 or email francesca@museumofbrands.com
Worksheet downloads are free. Discounts on museum entry apply to students and groups.
Museum of Brands
111-117 Lancaster Road
Notting Hill
London
Greater London
W11 1QT
England
Website
Museum website
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