Museum of Brands, Packaging and Advertising

Heinz range 1960s
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200 years of consumer culture, reflected through packaging design, brand development, poster and TV advertising from the collection of Robert Opie. Over 12,000 items including toys, magazines, branded goods, social ephemera, postcards and fashions.

Venue Type:


Opening hours

Tues-Sat 10.00-6.00
Sun 11.00-5.00
(Last admission 1 hour before closing)

Closed Mon (except Bank Holidays).

Admission charges

Adults £9.00
Children (7-16) £5.00
Family £24.00
Concessions £7.00
Children under 7: FREE
Group discount 10% (groups of 10 or more are asked to pre-book to avoid overcrowding in the museum)

Collection details

Costume and Textiles, Decorative and Applied Art, Design, Film and Media, Industry, Land Transport, Literature, Music, Performing Arts, Personalities, Photography, Social History, Toys and Hobbies, Trade and Commerce

Exhibition details are listed below, you may need to scroll down to see them all.
Shoe Types - Star Wars

Exhibit: Launching Po-Zu sustainable shoe collection with Star Wars™

  • 1 September — 12 November 2017

The Museum of Brands, in Notting Hill, London, presents the new cutting edge launch of Star Wars™| Po-Zu footwear, with a new exhibit. Open from Friday 1st September until Sunday 12th November, this exhibit tells the extraordinary story of this ethical and sustainable brand, with shoes inspired by the film’s lead characters Rey, Finn, Poe, BB-8, Chewie and even Stormtroopers.

Sven Segal, Founder and Creative Director of Po-Zu says: “We built the range to be collectible but also highly wearable. We wanted the shoes to resonate with the Star Wars community whilst also being commercially designed by incorporating some strong trend-led cues. The craftsmanship and quality have been widely praised – our history of working in partnership with our suppliers has helped us to bring sustainability into this collaboration.”

Karin Kihlberg, Museum Manager says: We are thrilled to showcase a contemporary brand that lead on creating sustainable products in a competitive and commercial environment. The display is shown alongside our permanent exhibitions which includes science fiction charachters from Dan Dare, Stingray, Thunderbirds and Star Wars as well as fashion which makes this collaboration a perfect fit.”

Suitable for

  • Family friendly


Adult £9.00
Concession £7.00
Child £4.50


Events details are listed below. You may need to scroll down or click on headers to see them all. For events that don't have a specific date see the 'Resources' tab above.
Summer Seaside Adventure Museum of Brands

Summer Seaside Adventure

  • 11 July — 3 September 2017 *on now

Discover dazzling adverts for Fab lollies and find posters boasting the bright lights of Weston-super-Mare. Our summer holiday trail takes you on a journey from Victorian railway adventures to the beginning of gleaming family visits to Butlin’s in the 1930s. Follow the trail past Lyon Maid freezers advertising the latest ice-cold treat, and feel nostalgic for 6d lollies!

Highlighting seaside objects and adverts through the Museum, the trail includes drawing activities and facts to find. Bring the whole family to take part before cooling down in our magical garden with a seasonal treat from the café.

Suitable for

  • Any age


All activities free with Museum Admission. Adult £9, Child £5, Concession £7, Family £24.


Museum of Brands

Summer Innovation Labs

  • 25 August 2017 10am-4pm

Take on our branding challenge and work with industry professionals: identify and analyse new audiences, research into the heritage of iconic British brands, undertake new market research in the streets of Portobello Market and create unique brand innovations for constructive critique from a panel of experts.

Day-course break down:

10am - Introduction to the Museum, team forming and challenge briefing

10.30am - Research and Development #1 – Audiences

11.15am - Research and Development #2 – Product

12.15pm - Lunch break (10% off in café)

12.35pm - Market Research – Take on Portobello Road

1.15pm - Concept Development and Realisation

3pm - Presentations, prize giving and certificates

4pm Close

Opportunity to work with industry experts:

The Museum is proud to be working with an enviable crowd of creative directors, agency founders, strategic directors and designers who will each join the Summer Innovation Labs for one day or afternoon to share their insights, support participants through the day-course and form a judging panel. Professionals joining the workshops include:

Michael Murdoch, CEO & Founder of digital branding agency The House London Ltd; Iain Swan, Strategy Director for brand experience agency Bright; Carol Hay, Director of Marketing UK & Europe, Caribbean Tourism Organization; Nick Button, Creative Director On The Button Design; Grace Holliday, Freelance Illustrator/ Mark Maker; and Dr Nukhet Vardar, Director & Founder of El Izi Communications Consultancy UK.

There will be at least two industry professionals at each Summer Innovation Lab – please get in touch if you are particularly interested in attending a workshop with a select person above.

Quotes from previous participants:

"Great style to learn brand communication, an interesting and creative class.”- Westminster University Postgraduate Marketing Student 2017

“I had a great time doing the branding assignment today. I will most certainly be able to walk away with more knowledge than I had before.” - University of Buffalo Advertising Student 2017

Suitable for

  • 18+


£45 per person, this price includes the full day course and Museum admission.


Latest Trends in Digital Marketing and What it Means for Brands

Latest Trends in Digital Marketing and What it Means for Brands

  • 11 September 2017 6:30-8:30pm

Exploring tools and websites, the session will be focused actions that will impact your business straight away. All attendees will also be provided with a copy of the Digital Marketing Toolkit, a guide to the best free digital marketing tools available.

What will you learn

• Digital marketing in perspective
• Understanding the online user journey
• 5 key trends in digital
• What this means for brands
• The future of digital

Introducing Daniel Rowles

Daniel has been working in Digital Marketing for the past 19 years with extensive experience working both client side and within the agency environment. He is a Course Director for the CIM, a certified Google Squared trainer and a lecturer at Imperial College and Cranfield School of Management.

Suitable for

  • 18+


£35 plus booking fee.


Robert Jones Book Launch

GOOD IDEA: Branding Talk and Book Launch with Robert Jones

  • 18 September 2017 6:30-8:30pm

Branding is possibly the most powerful commercial and cultural force on the planet. Robert Jones discusses the vast variety of brands, and why we still fall for them even as we are becoming more brand-aware. Looking at the philosophy and story behind brands, he considers how they work their magic, and what the future for brands might be.

The talk will include:
Branding as both a commercial and a cultural force
How branding works, and the impact branding has on society today
The future of branding, and whether the idea and usage of brands will decline in the years to come

Arrive at 6.30pm to explore the Museum’s Time Tunnel and Branding Hall. Robert will begin his talk at 7pm and will be available to sign books. The bar opens at 6.30pm.

Robert is head of new thinking at Wolff Olins, the brand consultants in London, and visiting professor at the University of East Anglia in Norwich. He is author of The Big Idea, and creator of one of the first free online courses in Britain, The Secret Power of Brands.

His new book, Branding: a Very Short Introduction, is published in June 2017.
Robert’s corporate clients include Aviva, Barclays, Camelot, Centrica, Credit Suisse, Daimler, PwC, Skype, Tesco and Virgin.

His cultural and not-for-profit clients include Amnesty International, Art Fund, the British Museum, FutureLearn, Historic Royal Palaces, National Trust, Oxfam, Tate and UEA. For six years, Robert was a member of the Council of National Trust.

Find out more and book here:

Suitable for

  • 16-17
  • 18+


£19 plus booking fee - this includes Museum entry.


Revel in Your Brand Identity

Revel in your Brand Identity

  • 16 October 2017 6:30-8:30pm

Simon Thong, Founder of Revel Consultancy, will lead this informative, interactive and playful event that uses classical principles of personality mapping, archetypes and storytelling, to help you embrace the intrinsic identity of your brand. The games and their outcomes apply equally well to managing a product or services brand, or your own personal brand identity.

What you will learn

The most common errors of brand positioning statements
What are the most critical elements of your brand, and why you need to strengthen the connections between them
How to identify the ethos or spirit of your brand and its purpose. What are its motives, emotions and values? And its risks and traps
How to create your brand world using archetypes – what character from your favourite show is your brand most like? Who should it hang-out with? What would be its ideal “walk-on” song? Learn from similar archetype brands in other product categories.
How to differentiate your brand better vs the competition
The foundations of a brand playbook, that will help you communicate and manage your brand more effectively and consistently.
We will make use of the museum’s exhibits to illustrate the principles and manifestation of different brand archetypes through the years.

Introducing Simon Thong

With 25 years of experience leading many consumer-goods brands in Unilever and Nestle, Simon has lived and worked in all continents, leading diverse and successful business teams covering local, regional and global scopes. And all the while, learning from hugely talented, inspirational people in some of the best marketing and communications companies in the world. He has recently embarked on the new adventure of establishing Revel, a brand development consultancy that creates and facilitate games, puzzles and storytelling to address business challenges more effectively. He is a licenced practitioner of NLP, an enthusiast of Lego Serious Play and an experienced business mentor.

Suitable for

  • 18+


£35 plus booking fee


Creating a Successful Personal Brand

Creating a Successful Personal Brand

  • 13 November 2017 6:30-8:30pm

Pamella Barotti will use branding strategies and coaching methodologies to assist you to develop, communicate and grow your personal brand.

What you will learn

Understand the power of your personal brand and why you need one
Get clear on your strengths and values
Create your personal brand statement and brand proposition
How to use verbal and non-verbal communication to enhance your brand
Grow your personal brand through proven marketing tactics

Introducing Pamella Barotti

Marketing Consultant, Coach, Mentor and Speaker
Pamella is a Marketing Consultant, Coach, Mentor and Speaker. She has worked for some of the world’s most valuable brands such as Oracle and Shell and has a unique combination of business, marketing and branding knowledge and passion for helping people to grow and develop further. She has over 12 years of combined experience in Marketing, Branding and Sales and throughout her career she has developed and implemented successful marketing and communications strategies across EMEA and Latin America as well as Global programs, which increased brand awareness and supported multi-million dollar revenue goals.

Pamella holds a degree in Publicity and Marketing from Mackenzie University in Brazil and a postgraduate diploma in Marketing from the Chartered Institute of Marketing in London. She has attended several courses in Business, Marketing and Strategy at international institutions such as Birkbek University in London and Harvard University in the United States. She also holds an NLP Practitioner Diploma, an Executive Coaching Certificate from the Academy of Executive Coaching and is finishing a Personal Performance Coaching Diploma at The Coaching Academy. Pamella has coached and mentored people from around the world and has run workshops and talks on Marketing, Branding and Soft-skills topics in the UK and abroad.

Suitable for

  • 18+


£35 plus booking fee.


Resources listed here may include websites, bookable tours and workshops, books, loan boxes and more. You may need to scroll down or click on headers to see them all.

Intellectual Property Initiative

In collaboration with the Intellectual Property Office, the Museum of Brands, Packaging and Advertising has created two downloadable worksheets for students that visit.
The first worksheet is for intellectual property 'creators' studying branding, graphic design, advertising, art, product design etc, while the second is for intellectual property 'protectors' studying business studies, law, economics etc.

How to obtain

To book a visit to the museum, call 020 7908 0880 or email
To get the free worksheets go to
Discounts on museum entry apply to students and groups.

Student Visit Resources

In collaboration with the Heritage Lottery fund, the Museum of Brands has created 12 worksheets for visiting students. Subjects catered for include: graphic design, marketing, media studies and English as a fireign language. Download from the website:

How to obtain

To book an educational visit, please call 020 7908 0880 or email
Worksheet downloads are free. Discounts on museum entry apply to students and groups.

Museum of Brands, Packaging and Advertising
111-117 Lancaster Road
Notting Hill
Greater London
W11 1QT


Museum website


General enquiries

Press and conferences



0207 243 96110880

Press Enquiries, conferences

020 7908 0881

All information is drawn from or provided by the venues themselves and every effort is made to ensure it is correct. Please remember to double check opening hours with the venue concerned before making a special visit.